Your World Campaign
KeyBank was one of my first clients at The Richards Group; and, at the time, were the 13th largest bank nationally. We worked on a campaign called “Red World,” where I focused more on outdoor and digital media while Mike Malone and Brian Nadurak handled TV.
Included in these layouts are an example of a Portland city takeover guerrilla marketing campaign and corresponding Rich Media digital units. The digital units showcased videos of real client’s “red world” and how KeyBank was their key to financial progress in Portland.
A collaboration with Lauren Nail. Under creative direction of Brian Nadurak and Mike Malone.
